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Home » News » FAA Uses Children In Latest Ad Urging Airline Passengers To Behave
News

FAA Uses Children In Latest Ad Urging Airline Passengers To Behave

Matthew Klint Posted onJuly 8, 2021November 14, 2023 3 Comments

a girl standing on a sidewalk

The U.S. Federal Aviation Administration has used children in a new ad to discourage poor behavior on airplanes, noting, “Children know it’s not safe to disrupt a flight. You should too.”

New FAA Behavior Ad Uses Children To Scold Adults

Poor behavior has surged on airlines in 2021. I continue to believe this is due to mandatory masks onboard coupled with a lack of service, which raises tensions, particularly on full flights.

Whatever the root cause, the problem will likely get worse before it gets better. Unless the delta and new lambda variants of COVID-19 cause an increase in hospitalizations or deaths in the USA, it is likely that the federal mask mandate will expire in September.

Then, it will be up to airlines to decide whether to continue enforcing masks onboard or not. While I expect all airlines will drop this requirement on a long-term basis, if the federal mandate is lifted and airlines maintain mandatory mask rules, even for a short time, I suspect bad behavior will proliferate even more. I can just imagine situations like this:

PASSENGER: Why should I wear my mask?

FA: It’s airline policy.

PASSENGER: But the government no longer requires it!

The new ad features a diverse group of children lecturing adults to behave.

Rather than view the ad as condescending, I view it as an unfortunate necessity. Maybe having kids talk to adults will work. It’s at least worth a try…

What are your thoughts on the new FAA behavior ad?

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About Author

Matthew Klint

Matthew is an avid traveler who calls Los Angeles home. Each year he travels more than 200,000 miles by air and has visited more than 135 countries. Working both in the aviation industry and as a travel consultant, Matthew has been featured in major media outlets around the world and uses his Live and Let's Fly blog to share the latest news in the airline industry, commentary on frequent flyer programs, and detailed reports of his worldwide travel.

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3 Comments

  1. Dougie Reply
    July 8, 2021 at 2:16 pm

    Sadly it is very appropriate, considering the incident – yesterday? – at check-in where a mother started attacking check in agents, throwing the keyboard, yelling and swearing, throwing a queuing bollard at staff, while her kids looked on, her daughter crying in anguish for her to stop.
    Clearly it won’t work for all but if it makes a few think twice then it is money well spent.

  2. emercycrite Reply
    July 10, 2021 at 5:31 am

    The only thing worse than children misbehaving on a flight is adults doing the same.

  3. Pingback: [Roundup] While You're Crammed In Coach, This Cat Gets To Fly Private - View from the Wing

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