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Category Archives: WOW

IcelandPLAYWOW

WOW! Let’s PLAY An Icelandic Airline Game

Matthew Klint Posted onNovember 6, 2019November 14, 2023 5 Comments
PLAY Iceland Airline

As WOW Air transitions to a cargo airline and PLAY seeks to be the latest low-cost upstart, one has to wonder just what is going on with Icelandic aviation. Let the guessing game begin. Introducing PLAY: A New Low-Cost-Carrier...

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AirlinesWOW

Affordable Trans-Atlantic Fares Will Remain Despite WOW Air Failure

Kyle Stewart Posted onMarch 31, 2019September 14, 2021 7 Comments
WOW AIr CEO Regrets

This week Icelandic discount carrier, WOW Air, folded. Passengers, aircraft, and employees were left stranded across destinations when the airline ceased operations. While WOW Air was part of the cheap Trans-Atlantic flight revolution, it won’t go away simply because they did. If...

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WOW

WOW Air CEO Blames Collapse On One Strategic Blunder

Matthew Klint Posted onMarch 29, 2019November 14, 2023 7 Comments
WOW AIr CEO Regrets

Skuli Mogensen, the former CEO of now-defunct WOW Air, is angry. He believes the collapse of his airline was avoidable. In a letter to (now ex-) employees, Mogensen said: I will never be able to forgive myself for not taking...

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WOW

WOW Air Cuts More Flights, Offers 50% Off Remaining Ones

Matthew Klint Posted onDecember 14, 2018November 14, 2023 3 Comments
WOW Air Deep Cuts

Beleaguered WOW Air will lay off more employees and cut more routes, including to Los Angeles and New Delhi. But flights are now on sale… Icleandic media is reporting that WOW Air laid off 111 permanent employees. Many contractors...

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AnalysisWOW

As Another Airline Collapses, Which One Will Fail Next?

Matthew Klint Posted onOctober 18, 2018November 14, 2023 4 Comments
a woman holding a tray of food

Cobalt, a low-cost carrier based in Cyprus, is the latest airline in Europe to fail. But it will not be the last. Who is next? Visit Cobalt’s website and you’ll be met with this lovely page: Cobalt regrets to...

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WOW

Cheap Flights on WOW Air: I Just Couldn’t Do It

Matthew Klint Posted onJune 28, 2017November 14, 2023 11 Comments
WOW Air Worthwhile

As I wait for last-minute Lufthansa first class award tickets to open for Germany in the coming days, I seriously entertained just booking a cheap economy class ticket earlier this week on WOW Air. But ultimately I just couldn’t do it....

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TravelWOW

WOW Air Inaugural: Pittsburgh to Reykjavik

Kyle Stewart Posted onJune 17, 2017November 14, 2023 3 Comments
a sign on a table

The airport was dressed up and waiting for the inaugural WOW Air flight to arrive in Pittsburgh from Reykjavik, Iceland. I happened to arrive at PIT myself yesterday and snapped some quick photos of the scene though I couldn’t stay for the...

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MusingsWOW

Dump the Kid for a Romantic Getaway to Iceland?

Matthew Klint Posted onJanuary 11, 2017July 11, 2017 5 Comments
Infant Travel

Admittedly, I wasted two hours yesterday morning trying to figure out a way to travel from Los Angeles to Iceland on WOW Air during a flash fare sale. One problem: the baby does not have his passport yet. Hindsight is...

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