As WOW Air transitions to a cargo airline and PLAY seeks to be the latest low-cost upstart, one has to wonder just what is going on with Icelandic aviation. Let the guessing game begin. Introducing PLAY: A New Low-Cost-Carrier...
Affordable Trans-Atlantic Fares Will Remain Despite WOW Air Failure
This week Icelandic discount carrier, WOW Air, folded. Passengers, aircraft, and employees were left stranded across destinations when the airline ceased operations. While WOW Air was part of the cheap Trans-Atlantic flight revolution, it won’t go away simply because they did. If...
WOW Air CEO Blames Collapse On One Strategic Blunder
Skuli Mogensen, the former CEO of now-defunct WOW Air, is angry. He believes the collapse of his airline was avoidable. In a letter to (now ex-) employees, Mogensen said: I will never be able to forgive myself for not taking...
WOW Air Cuts More Flights, Offers 50% Off Remaining Ones
Beleaguered WOW Air will lay off more employees and cut more routes, including to Los Angeles and New Delhi. But flights are now on sale… Icleandic media is reporting that WOW Air laid off 111 permanent employees. Many contractors...
As Another Airline Collapses, Which One Will Fail Next?
Cobalt, a low-cost carrier based in Cyprus, is the latest airline in Europe to fail. But it will not be the last. Who is next? Visit Cobalt’s website and you’ll be met with this lovely page: Cobalt regrets to...
Cheap Flights on WOW Air: I Just Couldn’t Do It
As I wait for last-minute Lufthansa first class award tickets to open for Germany in the coming days, I seriously entertained just booking a cheap economy class ticket earlier this week on WOW Air. But ultimately I just couldn’t do it....
WOW Air Inaugural: Pittsburgh to Reykjavik
The airport was dressed up and waiting for the inaugural WOW Air flight to arrive in Pittsburgh from Reykjavik, Iceland. I happened to arrive at PIT myself yesterday and snapped some quick photos of the scene though I couldn’t stay for the...
Dump the Kid for a Romantic Getaway to Iceland?
Admittedly, I wasted two hours yesterday morning trying to figure out a way to travel from Los Angeles to Iceland on WOW Air during a flash fare sale. One problem: the baby does not have his passport yet. Hindsight is...