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Home » Elite Status » New Star Alliance Gold Commercial
Elite Status

New Star Alliance Gold Commercial

Matthew Klint Posted onMarch 22, 2013December 9, 2016 7 Comments

Star Alliance’s marketing department is savvy and I don’t just say that because I know the folks in it…

Take a look at the latest Star Alliance Gold advertisement–

What I love about this commercial is that it simply yet accurately and convincingly shows the alliance-wide benefits of having gold status. As upgrades dry up on United, at least I am closing in on MMer status and with that will come Star Gold status for life (for me an a companion).

I spent a lot of time in Star Gold lounges last week–Los Angeles, Honolulu, Guam, Tokyo, Singapore, Rangoon, and Bangkok–and I find lounges quintessential for working/eating before a plane trip. That truly is the beauty of global airline alliances.

But there are other important perks too, which the commercial nicely highlights. An extra checked bag, priority check-in, security, boarding, waitlisting, and baggage delivery.

With gold status to be had for as little as 20,000 miles (with Aegean Airlines), it makes no sense for a semi-frequent Star Alliance traveller not to have it.

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About Author

Matthew Klint

Matthew is an avid traveler who calls Los Angeles home. Each year he travels more than 200,000 miles by air and has visited more than 135 countries. Working both in the aviation industry and as a travel consultant, Matthew has been featured in major media outlets around the world and uses his Live and Let's Fly blog to share the latest news in the airline industry, commentary on frequent flyer programs, and detailed reports of his worldwide travel.

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7 Comments

  1. Thom Reply
    March 23, 2013 at 12:50 am

    I’m going to start crediting towards A3 Gold summer when my travel picks back up again in late spring – given that my US (soon to be AA) status wont mean much with UA and LH this time next year.

  2. OG Reply
    March 25, 2013 at 4:51 am

    Matt, did you have any issues flying back from RGN?

    What airline was the plating carrier?

  3. Matthew Reply
    March 25, 2013 at 12:34 pm

    @OG: No problem. I’ll have a full trip report, but flew RGN-BKK-LHR-JFK on a round one Delta issued ticket. Originally booked RGN-SIN-HKG-LHR-JFK (SQ + NZ + DL) which would have been great, but NZ cancelled the HKG-LHR flight in early March.

  4. Julian Reply
    March 27, 2013 at 8:39 am

    Matthew – could you provide a little more detail about:

    “With gold status to be had for as little as 20,000 miles (with Aegean Airlines), it makes no sense for a semi-frequent Star Alliance traveller not to have it.”

    How do I go out about doing this? I have Priority Pass Select with my AMEX Platinum. Same thing?

  5. Matthew Reply
    March 27, 2013 at 2:46 pm

    @Julian: Each Star Alliance program has its plusses and minuses, but but if you are traveling about 20K miles per year on Star Alliance planes, I recommend Aegean Gold status for the Star Gold benefits, including lounge access on domestic flights.

    You can sign up here:

    http://en.aegeanair.com/milesandbonus/enrollcheck/

    Priority Pass Select does not give you access to United Clubs, which the A3 Gold card would give you.

  6. Wedding Spend Reply
    March 29, 2013 at 10:37 am

    I love how the gold ball has priority check-in thus bypassing the crowd, which is all silver balls. This scene only reinforces the notion that silver is a meaningless status now in the age of credit card entry-level statuses.

  7. Matthew Reply
    March 29, 2013 at 2:35 pm

    Indeed–silver still is better than nothing, but that’s not saying much.

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