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Home » Reviews » Flight Reviews » Review: SAS A330 Business Class (Copenhagen – San Francisco)
Flight Reviewssas

Review: SAS A330 Business Class (Copenhagen – San Francisco)

Matthew Klint Posted onOctober 8, 2025October 8, 2025 17 Comments

a plane on the runway

My 11-hour journey from Copenhagen to San Francisco on SAS was overall quite pleasant onboard the A330 in business class, but the lack of attention to detail in one key area was disappointing.

In This Post:

Toggle
  • SAS A330 Business Class Review (CPH-SFO)
    • Seat
    • IFE + Wi-Fi
    • Amenity Kit
    • Lavatories
    • Food + Drink
      • Lunch
      • Pantry
      • Pre-Arrival Snack
    • Service
    • Cleanliness
    • CONCLUSION

SAS A330 Business Class Review (CPH-SFO)

I booked my ticket from Zurich – Copenhagen – San Francisco in business class for 50,000 SAS EuroBonus miles plus government taxes. I was traveling with my kids and their tickets were only 25,000 miles each, making EuroBonus the most family-friendly program in my estimation.

After arriving from Zurich, we had a couple hours, but meandered for far too long in the SAS Lounge and then the Lego Store (both of them in Terminal 3, actually) and then had to run to the gate…which was in a gate area I had never been to at CPH (E135). It felt like running a marathon to get to that gate and we were the very last to board (“Klint, is that you?”).

a boy holding a cup of coffee

a girl looking at a yellow object in a toy store

people standing in a large airport

a child walking on a walkway

a plane parked on the tarmac

SAS 935
Copenhagen (CPH) – San Francisco (SFO)
Saturday, August 16
Depart: 2:10 PM
Arrive: 4:30 PM
Duration: 11hr, 20min
Distance: 5,487 miles
Aircraft: Airbus A330-300
Seat: 4H (Business Class)

Onboard, we found our seats in the business class cabin. I had chosen three window seats for us: 2H, 3H, and 4H.

Seat

The SAS A330 has 32 Thompson Aero Vantage XL seats, which are 22 inches wide and convert into a 78-inch lie-flat bed. These seats have a small storage unit for personal items on the side and decent room for your feet. I prefer even-numbered A and H seats, which are true window seats (with the console against the aisle rather than against the window).

a seat in an airplane

a black and silver room with a light on the inside

a close up of a seat

a black rectangular object with buttons

a close up of a power outlet

a boy sitting in a chair on an airplane

a girl sitting in a chair with headphones on

a boy sitting in an airplane with headphones on

a girl wearing headphones and sitting in a chair with a television in the background

a screen on the back of an airplane

a group of people sitting in an airplane

After lunch, I tried to sleep. Although SAS offers comfortable bedding from Dux and the cabin was not too warm (though there are no personal air vents), I was only able to sleep a couple hours…I used to be able to sleep for eight hours on flights like this.

a bed with pillows and a window in an airplane

a screen on a seat

a man sitting in an airplane
No extended sleep for me…

Meanwhile, my kids eventually fell asleep…both leaving the seat upright [palm on face…]. I helped by adjusting the beds into the lie-flat position…they both slept for most of the flight.

a person sleeping on a seat

a person sleeping in a bed

a girl sleeping in a plane

IFE + Wi-Fi

SAS offers complimentary Wi-Fi to SAS Gold and business class passengers and it worked well…I consciously try not to work on longhaul flights, but on this flight I did manage to get a lot of work done.

a red and silver jet engine

Noise-canceling headphones were placed beside each seat and the IFE library (on an 18.5-inch HD screen) included movies, TV shows, games, music, and the full beverage menu. The screens have a very strong glare, which requires the windows to be shut in order to properly view the screen.

a pair of black headphones on a wall

a man taking a selfie in a plane

a screen with a blue screen

a screen with a screen showing a movie screen

a screen with a screen on it

a tablet with a screen on it

a screen with a screen on it

It was a beautiful day in Copenhagen:

an aerial view of a large green field with buildings and a city

an aerial view of a land with water and a city in the background

an aerial view of a city and water

an airplane wing over water and land

an airplane wing and clouds

Amenity Kit

Amenity kits have not changed in years and were a drawstring yellow-striped Dux-branded bag. Contents included:

  • Verso face moisturizer + lip balm
  • Swedish Stockings (high-quality socks)
  • The Humble Co dental kit
  • Dux-branded eyeshade
  • Earplugs

a package of food on a table

a group of objects on a table

Lavatories

The A330-300 has one lavatory in the front of the aircraft reserved for crew use and two in the rear of the cabin (both with windows) for passengers.

a toilet in a plane

a sink with a box of tissues

a white object with a towel and a bag of packets

Food + Drink

Lunch was served after takeoff, snacks were available in between, and a small meal was served before landing.

Lunch

Pre-departure beverages were offered (water or sparkling wine), and drinks plus warmed cashews were offered shortly after takeoff, along with a warm towel.

a glass of water on a table

a hand holding a white towel

a bowl of cashews and a glass of blue liquid

To drink, I tried the “Polar Pioneer” cocktail, which included vodka, blue Curaçao, Umeshu (a Japanese plum liqueur), Champagne, and Ringi apple juice, a strong drink with an interesting flavor.

The menu:

a white and blue paper on a black surface

a book with text on it

a menu of a flight

a book with a picture of different types of wine

a book with a variety of bottles

a menu of alcohol and drinks

a menu of a restaurant

Appetizer, main courses, and desserts are served by cart on SAS, something I like…it’s rather old school, but a nice touch.

a table with food on it

I had air-dried Skagen ham with pickled rhubarb and a fresh green salad for my appetizer, a delicious juxtaposition of flavors.

a plate of food and a glass of water on a tray

a plate of food on a table

a bowl of salad with seeds in it

a plate with a piece of bread and a bowl of butter

In all my years of flying SAS, I have yet to have a bad meal in business class and I was intrigued to see “slow-cooked beef brisket” on the menu, served with red wine sauce with fermented black pepper, mac and cheese, green beans and beets with thyme butter. It was a home run…so delicious.

a table with food on it

a plate of food on a table

a bowl of meat and vegetables

a plate of food on a table with a television

For dessert, I had cheese and fruit. The kids had ice cream bars.

a table with food and drinks on it

a plate of food on a table

a girl sitting in a chair with headphones

I had ordered a kid’s meal for Clarie Marie (figuring on SAS it would not be chicken fingers or something nasty), but it was not loaded. Flight attendants were apologetic and offered her some pasta from premium economy, which she did not eat…not becuase she didn’t like it, but I suppose becuase she just wasn’t hungry. I should have ordered a second beef brisket for her and ate it myself!

a child sitting in a chair with headphones on

Pantry

Unable to sleep, I got up and made myself a cappuccino from the onboard pantry, a feature exclusive to the A330 on SAS. The pantry also featured chips, nuts, muffins, chocolate, gummy bears, water bottles, beer, and canned soft drinks.

a small business class coffee machine

a small kitchen with a shelf full of plates and drinks

a cup of coffee on a plate

Pre-Arrival Snack

90 minutes before landing, a snack was offered. Although it was arguably meager for an 11-hour flight, I really enjoyed the open-faced sandwich with eggs and shrimp.

Hand-peeled shrimps with dill mayonnaise, black pepper, and eggs on Danish rye bread

Fresh cut fruit and handmade pralines from Hedh Escalante

a tray with food on it

a plate of food on a tray

a plate of food on a table

a bowl of fruit on a tray

a white box on a plate

Earlier, I had snagged a cinnamon roll from the lounge in CPH and enjoyed it (so, so good…not too sweet, but brimming with flavor) with another cappuccino before landing.

a plate of food and a cup of coffee

a tray with empty plates and cups and spoons

Service

The service on this flight could not have been better. Excellent service from every flight attendant. Friendly and professional.

a group of people sitting in an airplane

a woman sitting in a chair in a room with a sign

Cleanliness

I hate to end on a down note, but I was disappointed by the poor condition of the cabin, in terms of cleanliness.

The aircraft was filthy; there was trash, food, and even utensils between the seat and the window. There’s just no excuse for such a dirty seat. My duvet also had a suspicious stain on it and my tablecloth was stained too.

a key in a car

a stain on a fabric

a white fabric with a spot on it

CONCLUSION

We landed on time in San Francisco, pulling up next to an Emirates A380.

a screen on a plane

a runway with airplanes in the background

a large airplane parked at an airport

people walking in a hallway

After clearing passport control, we flew down to LA on United. The extra stop was 100% worthwhile to secure saver business class from CPH-SFO versus premium economy on the nonstop.

I love SAS…I always seem to wind up with excellent crews in business class and think the onboard cuisine is top-tier. That said, it was very disappointing how dirty the cabin was. A clean cabin does take time and effort, but it’s such an easy thing to achieve and makes such a difference. Hopefully, next time I fly SAS, the cabin will be cleaner.

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About Author

Matthew Klint

Matthew is an avid traveler who calls Los Angeles home. Each year he travels more than 200,000 miles by air and has visited more than 135 countries. Working both in the aviation industry and as a travel consultant, Matthew has been featured in major media outlets around the world and uses his Live and Let's Fly blog to share the latest news in the airline industry, commentary on frequent flyer programs, and detailed reports of his worldwide travel.

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17 Comments

  1. Judy T Reply
    October 8, 2025 at 2:29 pm

    Wonderful review. Everything you ate looked delicious. Lucky kids and so, so cute!

  2. Mick Reply
    October 8, 2025 at 4:50 pm

    Great redemption, especially with the kids price!! How good!

    I love the photo of your daughter giving a smile and a thumbs up while she’s watching something. I have so many of those from my kids from planes. “Ok dad I’ll smile but let me watch my show!”

  3. Mick Reply
    October 8, 2025 at 4:52 pm

    How’d they go waking up for arrival? Landing after lots of sleep on a plane in a very different time zone often makes my kids sick (it passes quickly but I’ve had vomiting on the jet bridge and in customs a couple of times!).

    • Matthew Klint Reply
      October 8, 2025 at 6:05 pm

      They did okay. Claire Marie did not want to wake up, but was okay, and she was soon chipper as we skipped down the moving walkway toward passport control.

  4. Ken Warner Reply
    October 9, 2025 at 4:21 am

    Thanks for the detail; glad they had a 22″ wide seat; as United and Amer.’s 20″ wide seat is just too narrow for so many hrs. on the plane; the white tablecloth on serving cart did add a nice touch of class to their service; Amer. & United need to do that; did they provide mattress pad? offer pajamas ?

    • Matthew Klint Reply
      October 12, 2025 at 10:27 am

      Unfortunately, SAS does not provide a mattress pad or PJs.

  5. Aaron Reply
    October 9, 2025 at 5:36 am

    Looks like it was a pleasant flight overall. I am a bit surprised they didn’t offer a little more for the pre-arrival meal, given that it’s a flight to tbe west coast. Maybe replace the pralines with the cinnamon roll instead?

    • Matthew Klint Reply
      October 12, 2025 at 10:28 am

      Exactly. Those cinnamon rolls are so good and I was thankful I grabbed one. They would be a hit onboard, especially if heated.

  6. Tennen Reply
    October 9, 2025 at 1:09 pm

    @Matthew, SAS J amenity kits were a very cheap and flimsy black nylon/polyester zip pouch for years. The kit you got, while nothing special, was IMHO, a HUGE improvement, and I was ecstatic the first time I saw it (I think it was a zipper bag instead of drawstring, but I could be wrong). Their PY shoe bag ones haven’t changed in over a decade, but are far more practical. Personally, I prefer ones that are or include shopping bags.

  7. Güntürk Üstün Reply
    October 9, 2025 at 8:55 pm

    A long but pleasant flight on one of the eight A330-300 jetliners (with an average age of 14.2 years) in the current SAS fleet… The rapidly improving flag carrier’s business class seems worth the price.

    Dr. Güntürk Üstün

  8. Güntürk Üstün Reply
    October 9, 2025 at 9:07 pm

    The nonstop flight home from SFO to LAX must have been in the skies of California on a UA B737 (B737-800 or B737 MAX 8)…

    Dr. Güntürk Üstün

  9. Mike Reply
    October 10, 2025 at 3:52 pm

    I’d also be disappointed with the pre-arrival snack. No vegeterian / shellfish allergy-free option? Especially considering that “no shellfish” (which many are allergic to) is not a dietary option that can be selected ahead of the flight.

  10. Mike Reply
    October 10, 2025 at 3:55 pm

    I’d also be disappointed with the pre-arrival snack. No vegetarian / shellfish allergy-free option? Especially egregious since “no shellfish” isn’t a dietary option that can be selected ahead of the flight.

  11. Garrett Reply
    October 16, 2025 at 6:48 pm

    Booked LAX>SFO>CPH // BRU>CPH>LAX for end of Feb/early March because I read your previous complimentary reviews of SAS. When Delta flew from New York to Brussels I was usually able to find a good price. With that flight canned, all of the other Skyteam options through Amsterdam and Paris were so expensive that I was considering Turkish through Aeroplan. I was able to get the above flights in business for a little over $2500. So glad to have this option for my annual work trip to Antwerp. Excited to try it out and excited to visit Denmark for the first time.

    • Matthew Klint Reply
      October 16, 2025 at 6:52 pm

      I think you will be very happy!

      • Garrett Reply
        October 17, 2025 at 2:53 pm

        I’m easy to please! I wish I could use the D1 lounge/baggage check at LAX…

        • Matthew Klint Reply
          October 17, 2025 at 4:56 pm

          You should try to at least use D1 check-in.

          I may have been denied entry, but the rules still say you should have access:

          https://www.delta.com/us/en/airports/united-states/los-angeles-sky-club-airport-map

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