• Home
  • Reviews
    • Flight Reviews
    • Hotel Reviews
    • Lounge Reviews
    • Trip Reports
  • About
    • Press
  • Contact
  • Privacy
  • Award Expert
Live and Let's Fly
  • Home
  • Reviews
    • Flight Reviews
    • Hotel Reviews
    • Lounge Reviews
    • Trip Reports
  • About
    • Press
  • Contact
  • Privacy
  • Award Expert
Home » Alaska Airlines » I Don’t Like Dynamic Award Pricing, But I’m Not Worried About Alaska Airlines (Just Yet)
Alaska AirlinesAmerican Airlines

I Don’t Like Dynamic Award Pricing, But I’m Not Worried About Alaska Airlines (Just Yet)

Matthew Klint Posted onFebruary 2, 2022November 14, 2023 1 Comment

a close up of the tail of an airplane

Alaska Airlines is set to introduce dynamic pricing on American Airlines awards staring next month, prompting more questions than answers. I tend to think this particular change will be positive, but I’m still no fan of dynamic award pricing.

Alaska Airlines Hints At Dynamic Pricing For American Airlines. Should We Be Concerned?

First noticed by Zach Griff, a new disclaimer recently popped up on the partner awards page of Alaska Airlines website:

“Effective March 1, 2022, while the current award prices will continue to be available, note that award pricing on American Airlines flights in the US and Canada may vary depending on demand.”

The move is disappointing the sense that once again Alaska Airlines provided little advance notice of the change (though I suppose one month is better than no warning at all). Upon joining oneworld, Alaska said it would “strive” to give 90 days notice ahead of changes to partner redemptions. Talk is cheap.

But in this case, I am relatively optimistic that Alaska Airlines will continue to price saver awards as before (when T [economy], U [business], and Z [first] is available, which isn’t often). My hope is that Alaska Airlines will have access to more American Airlines space than other oneworld partners and we will see similar pricing to AA’s dynamic WebSavers and AAnytime awards.

And there’s good reason to think that will be the case, just like Alaska Airlines now has access to additional Qatar Airways award space. Qatar Airways “saver” space is still priced as before, while the access to additional space carriers a higher price tag. I’d say that is inarguably better than not having access to the higher-priced space at all.

But let’s not be naive…if “variable” pricing is a prelude to making the award chart fully dynamic, then we have a huge problem. Not just because of award travel cost inflation (as we’ve seen with Delta and United), but because it means the end of transparency that holds loyalty programs accountable and incentivizes consumers on the margins to stay loyal and save for that dream trip.

This is a developing issue, but as long as Alaska is just trying to provide members more value rather than slowly erode value, there should be no problem come March 1st.

Interestingly, Alaska still has not provided further details about these changes.

CONCLUSION

More choices are come, as long as the slow creep of variable pricing becomes the norm rather than the exception. On the other hand, there is such a dearth of American Airlines award space right now made available to partners like Alaska, that whatever Alaska Airlines does won’t be too much of a loss. Devaluing zero is still zero…

Are you optimistic or pessimistic about the pending changes Alaska Airlines concerning American Airlines redemptions?

Get Daily Updates

Join our mailing list for a daily summary of posts! We never sell your info.

You have Successfully Subscribed!

Previous Article United Airlines Redeems Itself In SFO (Lounge Access Denial Update)
Next Article Man Sentenced To Federal Prison After Poor Behavior On United Flight

About Author

Matthew Klint

Matthew is an avid traveler who calls Los Angeles home. Each year he travels more than 200,000 miles by air and has visited more than 135 countries. Working both in the aviation industry and as a travel consultant, Matthew has been featured in major media outlets around the world and uses his Live and Let's Fly blog to share the latest news in the airline industry, commentary on frequent flyer programs, and detailed reports of his worldwide travel.

Related Posts

  • a row of seats in an airplane

    Delta Adds Rome And Barcelona Flights From Seattle, Edging Out Alaska

    June 25, 2025
  • a sign in an airport

    American Airlines, United Airlines Extend Middle East Flight Cancellations

    June 25, 2025
  • American Airlines Upgrade

    A First Class Upgrade Snafu That Perfectly Sums Up American Airlines

    June 18, 2025

1 Comment

  1. Ghostrider5408 Reply
    February 4, 2022 at 3:25 pm

    Ever since the new management team took hold jumping in with AA / OW the changes began. As a long long time AS MM etc with a lot of miles in my account I am very concerned where this is all heading. It would not be so bad if we were in a “normal’ period of time one could burn the miles that option is not viable at the present time. I believe that we will see continued erosion in the AS program then further Alaska will look more like American than the “home town airline” they once were. I have been at events where many of the management team were at I came away with “there goes AS”

    Sorry but it appears to be the future.

Leave a Reply

Cancel reply

Search

Hot Deals for June

Note: Please see my Advertiser Disclosure

Capital One Venture X Business Card
Earn 150,000 Miles Sign Up Bonus
Chase Sapphire Preferred® Card
Earn 100,000 Points
Capital One Venture X Rewards Credit Card
Capital One Venture X Rewards Credit Card
Earn 75,000 Miles!
Capital One Venture Rewards Credit Card
Capital One Venture Rewards Credit Card
Earn 75,000 Miles
Chase Ink Business Unlimited® Credit Card
Earn $750 Cash Back
The Business Platinum Card® from American Express
The Business Platinum Card® from American Express
Earn 120,000 Membership Reward® Points

Recent Posts

  • Finnair A330-300 New Business Class Review
    Review: Finnair A330-300 Business Class (HEL-JFK) June 27, 2025
  • United Mobile App ConnectionSaver
    United Airlines Launches Mobile App Update With Gate-To-Gate Navigation And Connection Status June 27, 2025
  • Virgin Atlantic Surcharges
    Virgin Atlantic Doubles Award Surcharges On Business And Premium Economy Redemptions June 27, 2025
  • Thai Lion Air exit row seat incident
    Watch the Wild Moment Thai Police Drag UK Tourist Off Lion Air Flight After Aisle Seat Meltdown June 26, 2025

Categories

Popular Posts

  • Qatar Airways Economy Class Breakfast
    Economy Class Breakfast On Qatar Airways June 7, 2025
  • Favorite Airline Commercials
    My 10 Favorite Airline Commercials June 15, 2025
  • Israel Flight Cancellations
    Major Carriers Extend Flight Cancellations To Israel: Here’s The List June 6, 2025
  • Qantas Lounge Review Hong Kong
    Review: Qantas Lounge Hong Kong (HKG) June 14, 2025

Archives

June 2025
M T W T F S S
 1
2345678
9101112131415
16171819202122
23242526272829
30  
« May    

As seen on:

facebook twitter instagram rss
Privacy Policy © Live and Let's Fly All Rights Reserved. Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Live and Let's Fly with appropriate and specific directions to the original content.