Alaska Airlines will let employees decide whether to wear uniforms traditionally assigned to male or female under a new gender-neutral dress code.
Alaska Airlines Unveils Gender Neutral Dress Code
As Alasksa Airlines describes it:
Monique “Mo” wears her Alaska Airlines uniform with immense pride. She ties her tie, buttons her shirt, puts on her pants one leg at a time and steps into her dress shoes. It’s not common to see a female flight attendant wearing a male uniform, but it’s what Mo feels best in.
This is what it means to care – to ensure everyone can bring their best and most authentic selves to work and to be an inclusive and welcoming environment for employees and guests alike. That’s the journey we’re on, and the future of Alaska Airlines.
Monique, who is a flight attendant based in San Diego, added:
“I love who I am and refuse to make myself smaller in order to be accepted. This is one thing that I can’t compromise over. We all want to look professional, and we all want to be ourselves at the same time—your gender shouldn’t define what you wear or how you look.”
To effectuate this change, Alaska Airlines is designing new gender neutral uniforms, which will be available to all front-line employees, including:
- flight attendants
- customer service agents
- uniformed lounge employees
Other changes include the allowance, regardless of gender, of:
- fingernail polish
- makeup
- two earrings per ear
- single stud nose piercings
- tattoos in more locations
- more hair styles
Alaska will also introduce personal pronoun pins that employees will have the option to wear on their uniforms.
Alaska notes that more changes may be in the works:
This is an important step on a continued journey to be more inclusive, and there’s more work ahead. We will continue to look at our policies, programs and practices to ensure we live our values and create a place where everyone feels they belong.
Earlier this year, United Airlines made similar changes to its own uniform policy.
> Read More: United Airlines Will Allow Piercings, Tattoos In New “Inclusive” Appearance Standards
CONCLUSION
Alaska Airlines plans a gender neutral uniform and will liberalize its policies concerning hair, makeup, nails, tattoos, and piercings. It will also offer flight attendants pins which identify their preferred pronouns. This is being done, per Alaska, to create a more “inclusive” environment for employees.
images: Alaska Airlines
The world has gone mad….
+1
+2
+3
+5000
Word.
-1,000,000.
Sorry the world is leaving you guys behind in the stone ages.
We always had freaks, it’s just now they think they are normal. Sorry everyone but guys have been taking c#ck since their ass and mouth since Ancient Rome and way before. It’s still doesn’t make it normal.
Anyone that says they hope their son grows up to enjoy c#ck in his mouth or rear is lying. Unless they themselves are an abnormal freak as well. Doesn’t mean they don’t still love them, but no one wants it to happen to them.
Nothing has changed other than a few fringe people trying to push it as “normal”. And looking for attention.
You and your hate are beyond disgusting.
I hate filthy disgusting sexual deviants myself. I take great pride in it actually. Don’t like it ? To bad
In before people start throwing a fit…in my opinion it’s really not a big deal. The employees will still look clean and professional but feel more comfortable and included. Alaska’s FA’s are generally super friendly regardless so I don’t see how your experience is changed if your FA is wearing a tie or a dress. The only part I’m a little iffy on is the nail polish, for either gender. Working in healthcare and food service makes me iffy towards nail polish, even if it is clean and (relatively) professional.
This. Just opening the regulations to allow an employee to wear whatever is in the Alaska uniform portfolio along with small personal aspects. Does it impact their ability to do their jobs or impact my experience as a passenger? No.
If the Singapore Girls can wear nail polish and still function with hurting anyone, I think things should be fine here.
Regardless of gender, “Mo” is frankly too overweight to be a FA.
Yes it does matter
Will not fit Emirates’ or Singapore’s standards
1% driving the 99% bus.
Yeah, no not really.
This is, by definition, insanity…..
According to whom? Certainly not the DSM, which only describes gender dysphoria (for which the cure is often gender-affirming medical treatment) as a mental disorder.
Maybe the first comment section here that everyone has the same opinion on so far.
I’m sure someone, they, them, those, whatever, will be along shortly to tell us why we’re wrong.
Just forcing everyone else to play this stupid game.
Forgive me if I missed something, but I didn’t see anything in this policy that would require any passenger to wear clothes they want to wear or force any FA to wear gender neutral/opposite gender clothing. No one is forcing anyone to do anything. If you can’t deal with people being allowed to wear clothes that make them feel more comfortable (that are still within the dress codes for Alaska) that says more about you than it does about them.
@Chasgoose
Uh, remember that many companies, including Alaska airlines, are doing these things because of public pressure that they are not supportive enough of LGBTQ persons.
So it’s not just about a private company choosing to let it’s employees wear whatever they want. Please be honest in your assessment.
Or maybe they genuinely feel that treating their LGBTQ employees is the right thing to do? And possibly that could lead to better productivity from their employees?
Is there a photo of a man wearing an Alaska Airlines dress? Women wearing a necktie is nothing new.
Yup exactly right. I’m waiting to see a male flight attendant wearing a dress, with nail polish, multiple visible tattoos, and bright make up.
I’m sure that will be ok because it is “professional” looking, right?
Very few people on earth, 7 billion people, would consider that appropriate and professional looking. But somehow we are bigots and intolerant for pointing this out?
It’s so strange how so many commenters of a travel blog don’t seem to know much about the vast majority of the world, especially outside of North America and Western Europe. You know, where another 6 billion people live.
I guarantee you these commenters views are an astronomical minority, especially among the 2/3 world. And I’m sure these commenters silently think these brown, black, and yellow people are backward, uneducated, and bigoted for having these thoughts. Go figure.
I truly don’t understand how someone could have a problem being served a Diet Coke from a woman wearing a tie, but I guess I’m just a crazy liberal commie-loving socialist out to take down America once and for all by declaring my allegiance to President AOC while eliminating all air travel and driving my Tesla to the border to ferry illegal immigrants with Covid-19 to major cities near you to give birth to triplets.
Don’t forget to make sure to help an American citizen utilize her constitutional right to abortion at the same time you help the immigrants give birth on US soil. We wouldn’t want there to be more babies born to Americans by birth than to immigrants.
I assume its a given that if you stay in touch with those babies you will buy them CRT for kids books and encourage any of the boys to play on female teams at school so they can steal trophies and scholarships from “real” women.
Jerry for the win
Jerry for the win
Sweet! Love the he/his nail color certainly no one should have to tie a knot around their neck. Love people. Love
The chief demographic of this commentariat = dinosaur.
Gender is a social construct made up by small minded individuals. Catholic church is against gay marriage but that didn’t stop priests from raping young kids. All the rapists and racists and terrorists and lying, thieving scum are the ones that are usually the most religious and lecture about morality.
Anyway, as someone said true equality is when professional men can show up wearing skirts to an important client meeting and have no negative repercussion on their career. Currently equal rights is just BS that women pull to get special privileges, and men support them so they can bed these women. There are only a few who truly believe in equal rights, most are just selfish users.
Reason No. 3891 why Asian airlines like Singapore, EVA, ANA, Vietnam, etc. are so much better.
Sometimes I feel like Matthew posts these articles just to see how much of an insane dumpster fire the comments section will become….
What concerns me is the attempt to change our language. “They/them” cannot refer to “one” and males are not females just because they want to be. That to me is the real insanity of this whole movement. If I misgender someone will I be thrown off a plane or just yelled at? This nonsense offends me, but that doesn’t seem to matter. I know that an Alaska flight attendant was fired for misgendering a coworker. I don’t care who someone wants to be, but don’t force me to play along.
Dude come out of your cave and get some proper information. Gender variation has existed on nature and humans since the dawn of time.
Flunk your English class? They/them refers to more than one of anything. If you don’t understand that then you need to come out of your cave and educate yourself.
Maybe you need to go back to English class, they can definitely be used as singular…”Ask the judge what THEY think”…”John left THEIR phone here”. Yes it may not always feel 100% natural to use they/them when we know a person’s gender, but saying that it is solely a plural pronoun is just incorrect.
Thank you! Your examples prove my point.
Maybe AlaskaAir should focus on providing reliable service such as flying your planes/routes as scheduled? I started using them this year for quick hops SFO/STS-LAX and have thus far experienced a 50% rate of failure. 50% of the flights have remained as scheduled, the other 50% have been canceled and subsequently rebooked for the flights I purposefully avoided. I’ve spent an equal amount of money purchasing last minute flights on Delta and American in 1st just to get home. My wife and son had their flight canceled and rebooked 2 days later LAX-SFO, couldn’t get a hold of Alaska phone lines as they had a 26 hour wait and would call me back. I purchased 2 1st class tickets on Delta to get them home as scheduled. Yesterday I had purchased an Avelo flight for my wife to fly LAS-STS, it’s much closer to my home in Marin, and canceled her AlaskaAir 1st class flight LAS-SFO. Defect rate is high close to a 2 sigma. Not good.
AlaskaAir, focus on your customers now, and then think about what your staff can wear later.
I couldn’t agree more! Alaska’s service has been abysmal. They are short staffed and rude. In the last 6 months my bags have yet to reach my destination with me. I don’t choose to fly them but sometimes I have to and I will continue to book other options first. Their priorities are out of touch and they are in serious decline.
I’m sorry, but this MO looks like a dude. At first glance before I started to read this article, I honestly thought she was a he! Fxxx-me. So glad most of my travels are outside this crazy country. I always make sure I fly on Qatar or Emirates. You won’t see men with nail polish, or any other freaky crap.
But men wear long gowns in those countries as traditional clothing…
If there’s anything that’s freaky here, it’s that you’re freaked out about…nail polish