Alaska Airlines is significantly dialing back its Atmos Rewards partnerships with two once-valuable partners: Singapore Airlines and LATAM Airlines. These changes go into effect October 1, 2025, and they reshape how members earn and redeem points across multiple continents.
Alaska Reduces Ties With Singapore & LATAM
Long before Air Canada and other loyalty programs branched beyond alliance partnerships, Alaska Airlines partnered with a very unique and diverse group of airlines, helping to deliver outsized value for Mileage Plan (now Atmos) loyalty members, particularly on the redemption side. But as Alaska Airlines reconstitutes its loyalty programs and fully integrates into the oneworld alliance, it will effectively lose two partners in the coming week.
LATAM Partnership Coming To An End
Starting October 1, 2025, you’ll no longer be able to redeem Alaska’s Atmos points for LATAM flights. Any travel you’ve already booked remains valid, but points earning will vanish entirely for bookings made after that date for travel starting January 2026. Business-class awards to South America, a standout value at 35,000–60,000 points one-way, will soon be off the table.
- For tickets booked on or before August 31, 2025, you can earn points at the current rates (regardless of when travel takes place, even into 2026)
- For tickets booked this month (between September 1 and September 30, 2025), you can earn points for travel through December 31, 2025
- For tickets booked on or after October 1, 2025, no Atmos points will be earned if travel takes place on or after January 1, 2026
(Alaska distinguished between points two and three above, though I fail to see the difference between them…do you?)
I suppose we should be thankful that this relationship lasted so long, considering Delta owns a stake in LATAM and that Delta and Alaska in a war for supremacy at SeaTac airport…
Singapore Airlines Reciprocity Scaled Way Back
Also ending on October 1, reciprocal redemptions between Atmos and KrisFlyer will stop. Furthermore, it will become harder to earn Alaska Atmos points when flying on Singapore Airlines:
- For tickets booked on or before August 31, 2025, you can earn points at the current rates (regardless of when travel takes place, even into 2026)
- For tickets booked on or after September 1, 2025 for travel through December 31, 2025, you can still earn points for travel
- For tickets booked after September 1, 2025 for travel on or after January 1, 2026, you can only earn points if the ticket is booked on alaskaair.com
The two carriers will continue to interline. If I had to guess, I’d guess Singapore cut off this partnership, not Alaska. I’d think Singapore saw too many redemptions from Alaska and Singapore has been very deliberate about preserving award space for its own KrisFlyer members.
My Take
This is a soft but real devaluation to Alaska’s Atmos Rewards program. With Hawaiian integration and the Atmos roll-out, it felt like the perfect time for expanded global reach, but instead, it is tightening. Then again, this is hardly a surprise, is it? Delta’s strict control over its equity partners is hardly newsworthy, nor is its push to restrict redemptions not only on its own metal, but on partners. As for Singapore, I do think it was Singapore that pulled back rather than Alaska, but maybe Alaska was the one that decided that premium cabin redemptions were too expensive?
To Alaska’s credit, it is giving members one last window…and that’s key in terms of respecting members. These cuts hurt, but at least Atmos still has value through other oneworld and non-alliance partners and Hawaiian’s upcoming full integration.
CONCLUSION
If you love exploring South America in lie-flat seats or booking Singapore’s premium cabins using Alaska points, your time to act is now. Starting October 1, much of that flexibility will be gone. Atmos Rewards remains a strong program, but its allure is shifting more toward traditional structure and alliances. Get those trips booked…I’m certainly going to be looking at a LATAM redemption.
image: LATAM
Leave a Reply