Southwest Airlines has been under attack by investor group, Elliott Investment Management, and succumbing to that this week just killed the airline. Here’s why. If you are considering booking travel LiveAndLetsFly.com appreciates your support. If you haven’t followed us on Facebook or Instagram, add...
Entitled Southwest Airlines Passenger Demands New Flight

An entitled Southwest Airlines passenger in Nashville demanded rebooking despite visible signs of intoxication and no flight availability. When he did not get his way, things went downhill fast. Intoxicated Southwest Airlines Passenger Missed His Flight, Then Became Irate...
United Airlines CEO Explains Why Southwest Airlines Lost its Mojo

United Airlines CEO Scott Kirby believes that recent changes at Southwest Airlines may be a necessary growing pain for the carrier, but will end up pulling more business from Southwest as it loses another structural advantage it enjoyed over...
Southwest Airlines Devalues Points, Travel Credits, Cheap Fares

It wasn’t just the elimination of free checked baggage that was announced today at Southwest Airlines. In the weeks ahead, we will also see points worth less, the return of expiration on travel credits, and the formal introduction of...
Suicide: Southwest Airlines Eliminates Free Checked Baggage

As Elliott Investment Management continues to turn Southwest Airlines upside down, the carrier’s most fundamental differentiator will soon be eliminated: Southwest will no longer offer free checked baggage. Southwest Airlines Will Charge For Checked Bags Starting May 28, 2025...
Southwest Airlines Introduces Basic Economy Fares…By Another Name

Without notice, Southwest Airlines massively devalued earnings on its most reasonable Wanna Get Away fares, effectively introducing basic economy fares by another name. Southwest Airlines Guts Earnings On Wanna Get Away Fares The value proposition of Rapid Rewards, the...
Southwest Pilots Avert Catastrophe At Chicago Midway

Quick and decisive action by the pilots in a Southwest Airlines 737 prevented another air tragedy today, this time at Chicago Midway Airport with a Flexjet Challenger 350. Near-Miss At Chicago Midway Between Southwest Airlines 737-800 And Flexjet Challenger...
What Is Really Going On At Southwest Airlines?

Southwest Airlines is preparing to layoff 1,750 employees as part of its latest effort to cut costs and juice profits. But what is really going on at Southwest? Is Elliott Investment Management maliciously pulling the strings or are these...
Southwest Airlines Launches Redeye Flights

As of Thursday, February 13, 2025, Southwest Airlines has launched redeye lights. Through 2017, Southwest used a system that had to be reset each night, forcing all flights to land by 11:00 PM PT. Southwest now uses Amadeus and...
Will Southwest Customers Book Interline Partner Icelandair?

Southwest and Icelandair have signed a codeshare agreement, but will Southwest customers really book trips to Europe from Southwest? If you are considering booking travel LiveAndLetsFly.com appreciates your support. If you haven’t followed us on Facebook or Instagram, add us today. Southwest Airlines and...
Woman Launches Pathetic Racist Rant At Southwest Airlines Check-in Counter In Front Of Her Children

A woman was removed from the airport after a racist, profanity-laced tirade against a Southwest Airlines employee over an overweight baggage issue at the check-in counter. The most scary thing? Her two young children were standing right beside her…...
Passenger Complaint: Lavatory Closed So Southwest Airlines Pilot Could Flirt With Young Flight Attendant…

A passenger complains that travelers were turned away from the forward lavatory–even though it was empty–so that a pilot could engage in extended chit-chat with a flight attendant. If this is what happened, I hope Southwest Airlines will remind...
Why You May Not Even Get A Drink On Your Next Southwest Airlines Flight

Southwest Airlines is adjusting its landing procedures, with a new policy aimed at ending service earlier in the flight to minimize the risk of turbulence-related flight attendant injuries. The practical result, though, may be the elimination of beverage service...
From Haiti To Texas…Southwest Airlines 737 Struck By Gunfire In Dallas

If you thought that commercial aircraft being shot at was limited to Haiti, think again. The latest commercial aircraft to come under gunfire was a Southwest Airlines 737-800 at Dallas Love Field in Texas. Southwest Airlines 737 Struck By...
Under Pressure From “Wolf Of Wall Street,” Southwest Airlines Announces Early Retirement Of Executive Chairman, Shuffles Board

Under pressure from Elliott Investment Management, Southwest Airlines announced its Executive Chairman will retire early and that it will place six “independent” members on its Board of Directors. Southwest Airlines Announces Six New Board Members, Early Departure Of Bob...
Southwest Airlines Buzz Words: Monetize + Premium

The repeated use of “monetize” and “premium” in its investor presentation last week reveals the heart of Southwest’s strategy to adapt to a changing aviation market. I am of the opinion that the changes strike the right balance and...
Southwest Airlines Unrecognizable From Former Identity

Southwest has unveiled more changes and a new international partnership in its pivot from Low Cost Carrier to standard network airline. If you are considering booking travel or signing up for a new credit card please click here. Both support LiveAndLetsFly.com. If you haven’t...
Alaska Airlines 737 Max 9 Aborts Takeoff To Avoid Southwest Airlines 737-700 Collision

A close call in Nashville between an Alaska Airlines and Southwest Airlines 737 jet avoided catastrophe but serves as another wake-up call. BAN Incident: Alaska Airlines 737 MAX 9 Forced To Abort Takeoff At High Speed To Avoid Southwest...
The New Coke Problem: Gary Kelly Ousted From Southwest Airlines Board

With the announcement that Executive Chairman Gary Kelly will step down, Southwest Airlines has caved into activist investor Elliott Investment Management. But Southwest Airlines must zealously guard against a “New Coke” disaster as it seeks a return to profitability....
Curvaceous Florida Woman Suggests, “Officer, I Will Do ANYTHING For You” To Avoid Arrest After Poor Behavior On Southwest Airlines Flight

We’ve just learned that instances of unruly in-flight behavior are down 80% from their 2021 peak, according to the Federal Aviation Administration. A 2021 incident that recently surfaced concerning a lady in red on Southwest Airlines in Florida provides...