Michael Scott, a bumbling regional manager of Dunder Mifilin paper company in the hit NBC series The Office, would be proud of United Airlines. Why? Because United Airlines is mailing out copies of Hemispheres Magazine to its most loyal flyers.
United Airlines Will Mail Hemispheres Magazines To Top Tier Elites
United Airlines hopes to “rekindle the urge to travel and for exploration” by mailing physical copies of its Hemispheres in-flight magazine to MileagePlus members with Platinum, 1K, or Global Services status. Starting this month, copies will be mailed…United claims to be the first airline to mail its in-flight magazine to its customers.
If you don’t qualify, you can still read the magazine online here.
United is quite proud of its magazine:
“Hemi at home” as we are calling it will continue to be the preeminent travel magazine—inflight or otherwise, that United flyers know and love. Think of it as a coffee-table magazine, something top-tier MileagePlus members will be proud to display.
I laughed out loud. Not just because it won’t be on my coffee table (it will become bathroom reading material), but because it just reminded me of Michael Scott from The Office.
Michael Scott Would Be Proud Of United Airlines
Fans of The Office will know immediately where I am going with this. I’m not so much a fan as a frequent flyer, and who can forget those days 10 years ago when the only “in-flight-entertainment” onboard was overhead monitors screening sitcoms like The Office?
Anyway, there’s a classic scene in Season 1 in which Michael shares that he receives an at-home subscription to American Way, the in-flight magazine of American Airlines. Take the 24 seconds to watch this:
This is priceless television!
I’m sure Micheal would be so proud of United for sending this coffee-table magazine to display for others.
All joking aside, bringing back the in-flight magazine is a good sign. Part of me strongly doubts that airline magazines will survive the pandemic, but if they are ad-supported, then I guess they’ll find a way to continue.
Have you missed your favorite in-flight magazine?