Ok, I’m not nearly hip and trendy enough to have even heard of “Chaos” before today, but I can say that I’m shaking my head at a new series of “limited edition” Rimowa cabin bags that personify the word ugly.
Rimowa “Chaos” Bags Are…Unique
I’m a huge Rimowa fan and swear by my Salsa Deluxe carry-on bag, which has served me well for nearly a decade. I suspect it will last me the rest of my life and despite little issues with the zipper (caused by airline damage when I’ve had to gate check it), I am a very satisfied customer.
In 2018, Alexandre Arnault took over as CEO of Rimowa, a German luggage company founded in 1898. Depending upon your perspective, the son of LVMH chairman Bernard Arnault brought fresh (or revolting) new ideas to the popular brand. That included new partnerships with Supreme and Virgil Abloh’s Off-White.
> Read More: Meet The 26-Year-Old CEO Of Rimowa
Earlier this year, Arnault left his post at Rimowa to become an executive at Tiffany & Co, which LVMH also acquired. Rimowa is now headed by Hugues Bonnet-Masimbert, a former Executive Vice President of Sales at Rimowa. Thus far, the new CEO is following the vision of Arnault in moving Rimowa beyond its traditional roots.
Today, Rimowa unveiled a new limited-edition carryon bag in partnership with London based luxury accessory brand Chaos. The new bags are, how do I put it delicately…artsy. Think spilled paint and graffiti.
- Cabin Case Carry-On – $950
- Luggage Harness – $490
- Italian-Made Luggage Tags – $115
- RIMOWA x Chaos Luggage Charms – $190
- Limited Edition Case Stickers – $10
I think I’ll pass…
Different strokes for different folks, I suppose, but what incredibly ugly luggage. I guess I’m just not one of the cool kids, but I would never be seen carrying one of these…would you?
(H/T: Tech For Travel)