United Airlines has unveiled a new California-themed livery now gracing the surface of a Boeing 757-200.
The livery is the work of Tsungwei Moo, a San Francisco-based artist who won United’s “Her-Art-Here” contest in association with the National Museum of Women in the Arts. Moo was tasked with creating a new paint job for a 757 that would capture the spirit of California. The final design includes the Golden Gate bridge, Pacific Ocean, palm trees, and sunglasses.
Fourteen years ago, I came to this country to follow my dream to be an artist. I could never imagine one day my art would be displayed on a United aircraft, the same airline that brought me here. It’s truly a dream come true…
This plane has its mission now, to bring more joy into people’s life, connecting people and uniting the world through experience art.
Here are some pictures of the new livery:
The aircraft was repainted in Amarillo, Texas, where painters spent over 4,000 hours and used 250 gallons of paint to achieve the new look.
United also released a video showcasing the transformation of N14106:
Sunglasses, palm trees, and the Golden Gate bridge are a bit cliché, but certainly are iconic and inextricably linked to California. I look forward to flying on this new livery, which will be used on premium transcontinental flights between Los Angeles/San Francisco and Newark.
What do you think of the new United livery?
As boring and uninspiring as the NYC themed plane.
When I saw the headline, I wondered if there would be a prospector from 1849 or something similar, given the paucity of identifiable things unique to California. As it is, it seems a touch bland, but better than nothing, I suppose.
Too PC. 😉
it’s a reason to talk about UA in a positive way. UAL specifically got women to do it as an art project on a plane. The Art itself is beside the point.
It matches the awful new livery, though.
I wish it showcased the beauty of snow capped Sierras, Lake Tahoe or the vineyards of Northern California. California is not all palm trees and beaches. As a Northern California resident, far northern, it doesn’t represent the California I live in.
As a resident of southern California, those where my thoughts exactly: where are the mountains?
Otherwise, I think that the livery is a bit busy (to be honest, I care more about the interior of the plane), but that the notion of highlighting art by female artists is laudable.
Looks like Florida or any other coastal state to me. Ridiculous waste of money.
If this represents California, I keep looking for a Hammer and sickle some somewhere in the design.
Yawn. We Californians have created the 5th largest economy in the world, and currently with the largest budget surplus in history.
Worst Socialists ever!!!