Following through on its promise, United Airlines became the first U.S. airline to offer additional non-binary gender options for new flight bookings.
You’ll now have four gender choices when you book a ticket on united.com:
- Male (M)
- Female (F)
- Unspecified (X)
- Undisclosed (U)
In a press release entitled Welcome Aboard, Mx., United’s Chief Customer Officer Toby Enqvist said:
United is determined to lead the industry in LGBT inclusivity, and we are so proud to be the first U.S. airline to offer these inclusive booking options for our customers. United is excited to share with our customers, whether they identify along the binary of male or female or not, that we are taking the steps to exhibit our care for them while also providing additional employee training to make us even more welcoming for all customers and employees.
Fly how you identify. Our new non-binary gender options are now available.
— United Airlines (@united) March 22, 2019
Other Airlines Will Follow
As I wrote about last month, all U.S. airlines plan to introduce similar changes. A soft deadline of June 01, 2019 has been proposed by the trade group Airlines For America, but these changes are technically voluntary.
Southwest, which runs on backend technology older than me, may take some time:
While we don’t have a timeframe to share, Southwest is currently investigating solutions and the technical requirements needed to provide our Customers non-binary gender marker options during the booking process.
Alaska, American, and Delta are also working on it.