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Home » United Airlines » United Phases Out the Tulip
United Airlines

United Phases Out the Tulip

Matthew Klint Posted onMarch 1, 2011November 14, 2023 Leave a Comment

While Damian already pointed out changes to the United Airlines’ website that popped up today, I must briefly add my euology for the United tulip, now formally phased out of United’s brand book.

a screenshot of a website

Thankfully, the new look to united.com hasn’t lead to any “real” changes on the website, a website that I will miss despite all its problems once it is rolled into continental.com.

That’s about all I have to say on this topic–I just couldn’t let the passing of the tulip go without mention.

If you’re mourning the loss, head on over to Facebook and join the Save the Tulip campaign. While I doubt that is going to do a lot of good now, something in the back of my mind tells me we haven’t seen the last of the tulip.

Do you ever notice how labeling often reverts back to its old form? Take Coca-Cola for example. After years of experimenting with different contemproary designs, Coca-Cola brought back the classic red and white can. I hold out some hope that UA will one day bring back the tulip. It’s a classic logo that has become ingrained in American culture and is recognizable around the world. You can’t just relegate symbols like that to the dustbin.

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About Author

Matthew Klint

Matthew is an avid traveler who calls Los Angeles home. Each year he travels more than 200,000 miles by air and has visited more than 135 countries. Working both in the aviation industry and as a travel consultant, Matthew has been featured in major media outlets around the world and uses his Live and Let's Fly blog to share the latest news in the airline industry, commentary on frequent flyer programs, and detailed reports of his worldwide travel.

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