An increasingly bold Scott Kirby says United Airlines has no interest in buying JetBlue, dismissing the idea as “idiotic.” I believe him…but only if we are talking about JetBlue as it exists today. Scott Kirby Says United Won’t Buy...
JetBlue CEO Calls Out Wheelchair Abuse At Airports, But Is There A Fix?
JetBlue CEO Joanna Geraghty has called out a real problem in air travel: passengers who request wheelchair assistance to skip lines and board early. The problem is obvious. The solution is not. JetBlue CEO Calls Out Wheelchair Abuse At...
JetBlue Retreats From Newark, Making A United Merger Even More Likely
JetBlue is pulling down even more Newark flying, and the message is clear: Newark does not work for JetBlue any more than JFK worked for United. That has implications far beyond a few leisure routes that JetBlue is axing:...
United And JetBlue Blue Sky Elite Perks Are Live, But Something Big Is Missing
United Airlines and JetBlue have rolled out the next stage of their Blue Sky partnership, with reciprocal elite perks now live. That is good news, but for United flyers there is still one glaring weakness for United flyers: JetBlue...
With Spirit Dead, JetBlue Got FLL, Frontier Expanded San Juan
While JetBlue plants eleven new flags in Fort Lauderdale, Frontier just quietly took Spirit's most overlooked Caribbean prize. Almost nobody noticed.
JetBlue Passenger Holds Up Flight After Demand To Move Up Front Is Denied
A woman held up a JetBlue flight after her request to a move to seat in the front of the plane was apparently denied and she did not like the “attitude” of the flight attendants. Woman Holds Up JetBlue...
JetBlue CEO Says No Bankruptcy In 2026 But Warns “Decks Are Stacked” Against Small Airlines
JetBlue CEO Joanna Geraghty raised eyebrows with a memo addressing bankruptcy rumors, but I think the important takeaway is that she JetBlue CEO Says Bankruptcy Off The Table In 2026, But “Decks Are Stacked” Against Small Carriers Like JetBlue...
JetBlue Isn’t Using “Surveillance Pricing” Today But The Technology Is Already Here
Airline pricing is complicated, but not everything is a conspiracy. No, JetBlue Is Not Engaging In “Surveillance Pricing” But That Does Not Mean It Never Will A bizarre tweet from a JetBlue employee has sparked accusations that the airline...
JetBlue Founder Says Airline Is In Deep Trouble And Even United Doesn’t Want It
JetBlue’s future just got a very blunt reality check from one of the smartest CEOs in the business…who also happens to be the founder of JetBlue. Even United Does Not Want JetBlue, Per David Neeleman Many have wondered whether...
Here Come Award Surcharges Again And It Won’t Stop With JetBlue And Virgin Atlantic
While it does not come as a surprise in light of soaring fuel prices, we are seeing a spike in carrier imposed surcharges (formerly called “fuel surcharge”) on award tickets. The two latest additions–Virgin Atlantic and JetBlue–are particularly noteworthy....
“Trump Loves To See Big Deals Happen” As Administration Signals Openness To Airline Mergers
I sense a growing fever pitch for consolidation in the U.S. airline industry, and now a key member of the Trump administration is signaling openness to it. Transportation Secretary Sean Duffy Signals Openness To Airline Mergers, Says “Trump Loves...
JetBlue Says It Is Raising Bag Fees Again To Keep Fares “Low” And Wi-Fi Free
JetBlue is raising baggage fees again, claiming it is the better alternative to raising airfare. But is it? JetBlue Raises Bag Fees As Fuel Prices Spike JetBlue has increased checked bag fees, blaming “rising operating costs” as jet fuel...
JetBlue-Alaska Makes Most Sense, But Does Alaska Want It?
There has been a lot of chatter this week about the possible targets from JetBlue for a merger, and among them Alaska makes the most sense, but are they interested? JetBlue Explores Merger Targets As Matthew recently reported in...
JetBlue Actively Simulating Merger Options With Alaska, Southwest, And United Airlines
JetBlue is once again exploring a merger or partnership, and this time, it is naming names. JetBlue Eyes Merger With United, Alaska, Or Southwest…But Only One Path Really Makes Sense According to Semafor, JetBlue has been actively evaluating potential...
JetBlue “Mini Mint” Is Getting Bigger: New Details Reveal Larger First Class Cabins
In July 2024, I exclusively reported that as JetBlue seeks to innovate in response to persistent losses and a blocked merger with Spirit Airlines, it plans to introduce a domestic first class cabin it has internally called “Mini Mint”...
United Airlines CEO Says JetBlue Merger Is “Up To Them”…But He’s Holding All The Cards
A year after United Airlines CEO Scott Kirby first addressed the possibility of a merger with JetBlue and downplayed a deal was in the works, we can now more clearly see his strategy in laying the groundwork for what...
Passenger Bites JetBlue Flight Attendant, Avoids Jail—No Wonder Air Rage Keeps Getting Worse
A string of recent airline incidents raises an uncomfortable question: why do so many travelers now feel comfortable behaving outrageously in airports and on airplanes? The latest example involves a JetBlue passenger who bit a flight attendant and still...
United Airlines CFO Drops Biggest Hint Yet About JetBlue Merger
Michael Leskinen, the Executive Vice President and Chief Financial Officer of United Airlines, may have dropped the biggest hint yet about United’s intention of scooping of JetBlue, though he left plenty of plausible deniability… JetBlue Merger? United Airlines CFO...
United And JetBlue Expand Partnership, But Only One Side Earns Elite Status Credit
United and JetBlue have taken another step toward a closer commercial relationship with the launch of reciprocal revenue bookings on each other’s flights, but the details of what is and isn’t available matter a great deal to MileagePlus members....
JetBlue And JAL Split After A Partnership That Never Worked
JetBlue’s Japan Airlines redemption partnership ends 3/31/26. It was underbuilt, under-marketed, and often showed phantom space. The Partnership That Arrived Quietly And Left Quietly JetBlue and Japan Airlines (JAL) are pulling the plug on their reciprocal points partnership on...