Category Archives: Analysis

Analysis: The Impact of Delta's Unbundling of Business Class

Unbundling business class by Delta Air Lines could have significant implications for the US airline industry as a whole. If Delta moves forward with this plan, it may put pressure on American Airlines and United Airlines to follow suit, leading to a fundamental shift in how premium cabin services are offered and priced.

However, the financial viability of unbundling business class remains a key question. Will passengers be willing to pay a la carte for amenities that are currently included in their business class tickets? How will airlines navigate the delicate balance between increasing revenues and maintaining customer loyalty in an increasingly competitive market?

The Future of Mileage Plan: Alaska Airlines' Sustainable Strategy

Alaska Airlines recently announced updates to its Mileage Plan award charts, signaling a strategic shift towards sustainable redemption pricing. While some members may benefit from the new zone and distance-based pricing, others may find themselves at a disadvantage compared to the current system.

Overall, Alaska Airlines' focus on fleet rationalization and long-term planning, especially in the wake of a potential merger with Hawaiian Airlines, suggests a commitment to financial stability and operational efficiency. As the airline industry continues to evolve, Alaska Airlines' Mileage Plan revisions may serve as a model for other carriers looking to adapt to changing market dynamics.